In today’s competitive market, efficiency and customer experience are critical for success. Three companies NEYE, Erwin Müller, and OCHNIK have leveraged BIXOLON solutions to enhance their operations and achieve their goals. Here’s a look at how each company used BIXOLON technology to address their unique challenges and improve their business processes.
NEYE: Enhancing In-Store Efficiency for a Charitable Mission
NEYE, a prominent Danish retail chain founded in 1881, operates 42 stores and an online shop, specializing in bags, backpacks, and accessories. Known for its philanthropic ethos, NEYE donates all its profits to cancer research through the NEYE Foundation. The chain’s mission is to maximize profit for charitable causes while maintaining exceptional customer service.
Challenge
To boost charitable contributions, NEYE needed to streamline in-store operations and improve customer experience. The company sought a mobile IT solution that would integrate with their existing ERP system to manage real-time stock, inventory, and pricing while allowing employees to assist customers more effectively.
Solution
Delfi Technologies A/S implemented BIXOLON’s SPP-R200IIIIBK/BEG and SRP-R200IIIPLUSIK 2-inch mobile printers. These printers connect via Bluetooth to Delfi Nova handheld terminals running Windows CE6.0, enabling efficient price labeling and inventory management on the shop floor. This setup reduces reliance on cash registers and back-office systems, allowing employees to focus more on customer service.
Results
The integration of mobile printers and handheld terminals with NEYE’s ERP system has streamlined store operations. Employees now provide real-time product information and manage price labels directly from the shop floor. This improvement has enhanced customer service, increased efficiency, and contributed to a more positive shopping experience. Bent Panduro, from NEYE, notes, “The mobile barcode solution saves time and helps employees stay focused on customer service.”
Erwin Müller: Revolutionizing Shipping Efficiency with Linerless Printers
Erwin Müller Versandhaus GmbH, founded in 1951, is a leading mail order company for home and household textiles, operating internationally. The company has evolved from a textile wholesaler to a major e-commerce player, emphasizing innovation and sustainability.
Challenge
The company faced challenges with traditional liner label printing, including high costs, waste, and storage issues. Erwin Müller sought a more efficient, eco-friendly labeling solution that would integrate seamlessly with their existing shipping processes.
Solution
Erwin Müller collaborated with Greenforest IT GmbH and BIXOLON to implement the XL5-40CT Direct Thermal Linerless printer. This printer, featuring an LCD display, serial interface, and Ethernet connection, offers high-resolution printing and operates with PCs running Windows. The linerless design reduces material waste and optimizes storage space.
Results
The new linerless printing solution has significantly improved shipping efficiency at Erwin Müller. The durable printouts and reduced material waste align with the company’s sustainability goals and lead to cost savings. The solution enhances overall operational efficiency and supports the company’s commitment to environmental responsibility.
OCHNIK: Streamlining Price Tag and Display Labeling
OCHNIK, established in 1989, is a leading Polish retailer with over 120 stores. The company offers high-quality clothing, accessories, and travel goods, known for its excellent designs and finishes. OCHNIK needed to adapt to new EU pricing regulations for transparency.
Challenge
To comply with the EU Omnibus Directive, OCHNIK required a fast, cost-effective, and Wi-Fi-compatible solution for price and display labels. The new solution needed to integrate with their existing business software and be easily deployed across all stores.
Solution
OCHNIK worked with LSI Software S.A. to integrate BIXOLON’s XM7-20iWK 2-inch Direct Thermal Mobile Label printer with the SUNMI L2 handheld terminal and LSI’s POSitive Retail Software. This setup allows staff to print labels anywhere in the store, seamlessly integrating with their ERP system.
Results
The deployment of mobile printers and handheld terminals has streamlined pricing and labeling across OCHNIK’s stores. Employees can now update prices and promotions directly on the shop floor, improving efficiency and customer service. The solution ensures compliance with EU regulations and enhances the overall shopping experience.
By adopting BIXOLON solutions, NEYE, Erwin Müller, and OCHNIK have each achieved significant improvements in efficiency and customer satisfaction. These case studies highlight the transformative impact of advanced printing technology in enhancing business operations and meeting evolving market demands.
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